MARKETING ADVICE
Our blog to get free marketing advice
Our blog to get free marketing advice
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Getting customers to sell your products/services for you
Once you’ve built a large base of loyal customers for your business, you can start to branch into looking at strategies to get your customers to sell for you. A customer who is a big fan of your product will most likely recommend that product and talk more about the positives. The strategies we’ll focus […]
Social media hacks for small businesses
Having a social media presence as a small business is a great benefit in the long run. Customers are online now more than ever, interacting on social media and online shopping. There are more strengths than weaknesses for your business being on social media so take that opportunity to build your target audience and engage […]
Must-read marketing books
Investing in some good books to boost your marketing skills within your business is a great way to keep up with all the latest trends and new skills that you can benefit from. With the digital age booming, it’s so important now to know the best ways to be successful and have the best marketing […]
How to review and improve your website
Many of our clients are surprised at how many important things they are missing from their website which can improve their marketing, growth and sales. These range from site loading speed to your navigation menu. Here are some of the factors that we check apply to our clients’ websites… The homepage shows USPs and benefits You […]
6 major SEO trends for 2021
Search engine optimisation (SEO) is a great way of attracting people to your online platforms – if you use it right. It’s constantly evolving, and it can be a challenge to stay on top of all the changes. But it’s really worth the effort. 70-80% of Google users focus exclusively on organic results and ignore […]
10 free or low-cost business tools and services I seriously can’t live without
I use a lot of apps, online services and software every day in my work, so I’ve listed some here that I wouldn’t manage without. They’re free or low enough cost to easily justify the investment. 1. Fiverr – freelancers directory Fiverr is an online marketplace that connects businesses with on-demand freelancers offering services in […]
5 ways to promote your business on a small budget
Many businesses this year have been forced to promote themselves on a shoestring budget. If you fall into this bracket, our article will give you 5 ideas on how you can promote your business online with a low budget. 1. Guest posting Write a guest post for a big brand in your industry which includes […]
7 steps to improve your email marketing campaigns
Despite the huge growth of social media marketing for business, email marketing still continues to be vital. Here are the steps you need to undertake for business growth via email marketing. 1. Pin down your goals In order to measure your return, you need to establish what you hope to achieve through an email campaign. […]
Essential Preparation Tips for Starting a Home-Based Business
If you want a fulfilling career, running your own business is hard to beat. Yes, it’s challenging. Yes, it requires hard work and—sometimes—long hours. But being the captain of your own destiny and enjoying the fruits of your labor can make the challenges well worth it. One thing to consider if you decide to start […]
9 persuasive copywriting techniques that’ll boost conversions
49% of marketers report that increasing customer acquisition is their top priority. Therefore, you need a competitive advantage. In this article, we list 9 persuasive copywriting techniques that engage leads and convert them. Write conversationally When you write conversationally, you’re talking to your prospect, giving a more personable touch. Use words like “I” and “you”, […]
20 digital marketing terms you MUST know
The digital world is full of marketing terms and acronyms like CPC (cost per click), ROI (return on investment), SEO (search engine optimisation) and so many more. It can be quite overwhelming. You start to feel like you’re reading in code. But we’re here to decipher the code and put it into your terms. We’ll […]
Build brand awareness with these clever tips and tricks
If people don’t know who you are, they can’t purchase your product or service. Brand awareness happens the second someone remembers your brand from previously seeing something such as your company name or logo. Building brand awareness means building your reputation. This can help you to get more customers and retain old customers. But Rome […]