Our blog to get free marketing advice
Our blog to get free marketing advice
Tracking your key marketing metrics is vital in running an accountable, effective marketing strategy. If you aren’t measuring your performance, how do you know you’re on the right track? Firstly, you need to know what the right metrics are. These days, there are tonnes of performance measures you can keep tabs on, but in this […]
Are you looking for ways to improve your marketing? Would you like to know how user-generated content (UGC) can assist your business growth goals? The infographic here shows M2 Technology Group’s tips for success. They cover: What is user-generated content (UGC)? Why your brand needs to take advantage of UGC The values of UGC The […]
Using website marketing strategies helps to promote your website and increase traffic. There are many effective methods that work to help increase your website traffic and sales – we’ve listed our favourite 4. 1. SEO! SEO (search engine optimisation) is one of the greatest website marketing strategies there is. It makes it much easier for […]
We’re incredibly lucky because our business means we can still continue to work for most of our clients during this crisis. For most other business owners, this isn’t the same. However, that doesn’t mean there is nothing you can do! This is the perfect opportunity for you to work ON your business, and do those […]
As we know, most people read and share posts based on titles alone. From blog titles to social media posts and beyond, knowing how to write a compelling headline is an invaluable skill. If you don’t consider yourself much of a creative writer, don’t worry. Our guide breaks down 8 actionable headline writing tips that […]
The internet has revolutionised the way business owners think about advertising. It has also changed the way consumers actually consume media. Many companies now practice a strategy where consumers come to them for information rather than them pushing sales via outbound strategies. In this article, we explain the benefits of blogging to business owners to […]
Would you like to know the benefits of SEO? SEO is search engine optimisation, and something that every business needs to apply to their website. It’s the process of optimising your website to maximise organic traffic from search engines by appearing higher in search results. You should be leveraging all of the below SEO benefits […]
These strategies are aimed at small to medium sized businesses (SMBs). Here are 7 low cost marketing strategies which will help push your brand while you save. 1. Setting a goal and budget To correctly market your business, you need to set a goal. What is the vision and endgame for your business? Would you like […]
Getting traffic to your website is great. But if that traffic doesn’t convert, what’s the point? This article lists 15 quick ways you can improve your website conversion rate: getting your visitors to take action. 1. Clearly state the benefits of your product/service Listing the features of what you’re selling is important, but it’s more […]
How do you develop a promotional strategy which generates interest from the beginning until the last ticket is sold? To help you identify where to invest your time and effort, we’ve created a list of the best 7 ways to sell out your event. 1. Display your event on other platforms Why stop at selling […]
In today’s digitally-savvy world, every business needs a website to be successful. More business owners are taking it upon themselves to create their own websites, as opposed to outsourcing to a website designer/developer. But this can often be tricky as a lot of people don’t have all of the skills to build one. You have […]
If you use Instagram to promote your business then you might find this brief guide useful. Instagram is one of the fastest growing social networks and one that your competitors could be using to their advantage more than you are! Here are some tips to get more engaged followers… 1. Write longer and stronger captions. […]
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